Wednesday, April 16, 2008

“ Hang on ” by Anumeha Modi




Mission : To provide affordable space constraint solutions for wardrobe


Consumers: Students staying in hostels, pgs, flat; Single working women / men staying in flats or pgs; Middle class families in metro cities




Conceptual explorations were evaluated on the basis of following points by the consumers –:
•Affordability
•Durability
•Management of expensive clothes
•Management of dupattas ,belts, ties
•Reduction in entangling of clothes
•Reduction in overcrowding of the wardrobe?


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